Search Engine Optimized Website Design & Development
Search Engine Optimization or SEO is an important aspect of small business websites and shouldn't be overlooked. Without SEO, the small business website can get lost in the crowd.
What is SEO?
SEO is the process of improving the volume or quality of traffic to a website from search engines via natural or un-paid ('organic' or 'algorithmic') search results. It is perhaps the most important aspect of business development through the use of online media. Many businesses have websites that are inefficient because of poor design and/or lack of search engine optimization knowledge. We understand the nuances of SEO and apply that knowledge to your website.
Here is a list of the SEO Services we provide for those with an existing website.
An in-depth Website Content Audit will be performed and used to recommend needed changes to the website being audited. The content of the website will be checked against the client's list of desired keywords and keyword phrases.
Keyword Development is an important tool to find the most used search terms.
Navigation & Structure Audit
A comprehensive Navigation & Structure Audit will be done to help ensure that your website's HTML coding is search engine optimized and internal navigation links are complete and unbroken.
Link Building is one of the most important aspects of SEO, as well as the most time consuming. Sources related to your businesses will be continuously researched and used in order to provide as many inbound links as possible.
A Blog can be set up to generate additional inbound traffic to your website. Bringing potential clients who may not, as first, be interested in your services is a good strategy for any business.
A Sitemap will be created or updated. Sitemaps make it easier for search engines to find your site's individual pages.
Page Title/Meta Data Updated
Page Title & Meta Data will be reviewed and updated. Meta Data includes your website's description of services in search engine results.
Website Traffic Monitoring will be set up to determine how much traffic your website is receiving, how long visits last, and which keywords were used to find your website. Website Traffic Reports can be provided monthly.
Basic SEO Services are included with all Web Design contracts and all websites designed by us will be designed with good SEO practices. SEO Service contracts may also be added to any Web Design Contract.
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